CRO hit an all-time high of $0.8 as Crypto.com marketing campaigns pay off

Crypto.com’s native token CRO has increased in value in November after a series of high-profile marketing actions drove the crypto exchange into the mainstream.


CRO hit an all-time high of $0.7984 as Crypto.com marketing campaigns pay off
Crypto.com logo | Image: Crypto.com

CRO token hit an all-time high of $0.8 on November 23, according to Coinmarketcap.com, snatching the 13th largest crypto by market cap.

Note that CRO was trading at $0.2097 at the beginning of November.

The token surge in value comes while the crypto market is stumbling, with bitcoin trading down more than 5% and Ethereum down nearly 2% month-to-date at press time.


CRO’s outperformance comes amid the news of a 20-year, $700-million agreement between Crypto.com and the Los Angeles’ Staples Center – home to the L.A. Lakers basketball team. As a result, the stadium will now be rebranded as the Crypto.com Arena.


Last month, Crypto.com recruited Hollywood star Matt Damon to be the face of a $100 million television and billboard marketing campaign that will launch in over 20 countries.


In addition, Crypto.com blockchain company already has active branding partnerships with Formula 1, Italian soccer league Lega Serie A, basketball team the Philadelphia 76ers, French soccer team Paris Saint-Germain, and the Ultimate Fighting Championship.

At writing time, Crypto.com Coin price is trading at $0.765365 with a 24-hour trading volume of $1,662,191,210. This means the digital asset is up 8.67% in the last 24 hours.