Redditors would be able to use non-fungible tokens in their avatars thanks to the feature.
NFT Profile Images Are Being Trialed
The reports notes that Reddit's new feature will allow users to set their profile picture to any non-fungible token with an attached image.
Today, Reddit representative Tim Rathschmidt explained the feature to the news site TechCrunch.
He emphasizes that the social media platform is "testing the ability to use NFTs as profile pictures (avatars) and verify ownership."
He also described the project as "a small, internal test," and stated that Reddit has yet to decide whether to make it more widely available.
According to TechCrunch, the feature "has not been made available to public users."
However, Nima Owji, a non-Reddit app developer, discovered a banner promoting the feature earlier this week, implying that the feature is already semi-public.
Twitter, by the way, added support for NFT profile pictures last week. Twitter, like Reddit, is testing the feature by restricting its availability to Twitter Blue subscribers.
Other Crypto Activities on Reddit
Reddit has previously engaged in other crypto-related endeavors. The company launched cryptocurrency tokens for its /r/cryptocurrency and /r/Fortnite communities in May 2020.
These tokens, known as MOONs and BRICKs, are based on Ethereum standards.
Reddit launched its own line of NFTs called "CryptoSnoos" in June 2021, based on the company's alien mascot.
Last October, the company posted a job listing indicating that it would be hiring employees to build a larger NFT platform. Various reports in November suggested that the company might convert its "karma" system to one backed by NFTs.
Because Reddit has approximately 430 million monthly users, these features have the potential to introduce NFTs to a very large audience.