Snoop Dogg, an American rapper, has taken another step further in his cryptocurrency journey, this time betting on Cardano.
Snoop Dogg, who has been involved in the NFT field since last year, has become a household brand thanks to his unwavering support and his multimillion-dollar collections, the most of which are held on Ethereum. Now, for his next entry into the NFT market, the rapper is focusing on Cardano.
After the debut of smart contracts last year, Cardano has risen to become one of the most sought-after decentralized finance (DeFi) networks. It has piqued the interest of major names like Snoop Dogg, who is releasing his own NFT collection on the blockchain.
Clay Nation, who is launching the NFT collection with Snoop Dogg and NFT artist Champ Medici, announced this on Twitter.
This collaboration will result in a variety of collectibles, previously unreleased music from the rap legend, and other limited-edition 'pitches.'
Cardano founder Charles Hoskinson endorses the cooperation, appearing in the introduction video alongside two Clay characters created for Snoop Dogg and Champ Medici. Snoop Dogg also took to Twitter to support the idea, using the hashtag #Cardano.
Snoop Dogg's music was incorporated in the commercial, and an animation flashed across the TV screen before Charles Hoskinson came on to welcome both musicians to the Cardano platform.
Snoop Dogg picks up a phone, presumably to contact Cardano founder Vitalik Buterin about collaborating on the blockchain.
The NFT collection, dubbed 'Claymations' in the film, will be released on Tuesday, April 5th. Given the significant names involved in the project, the community is already developing.